Hair coloring is a big deal, especially for women here in the United States. According to the research, back in 1950, only about 7 percent of women colored their hair, but by 2015, it was up to about 75%.
Those are huge numbers, and then there is highlighting and bleaching, too. We, as women, enjoy switching it up, and hair coloring happens to be one of the beauty game changers, despite the damage it contributes to our crowning glory.
That’s why conditioning is enormously important to those of us who like to dye and touch up our roots. Most of us are not willing to let our natural roots fly, so the best thing we can do is pamper our locks constantly.
If you believe the current drugstore or even high-end conditioners you’re using are building healthy strands, you might want to re-consider that thought.
Most conditioners available are full of chemicals that only eventually weaken the hair, dry it out and dull it with a rough texture. Two of the popular chemicals blended into your shampoos and conditioners feature sulfates, SLS and SLES.
Wen is the amazing and healthy alternative. There are zero sulfates in the brand’s unique cleansing conditioners. These incredible 5-in-1 bottles act as a shampoo, conditioner, de-tangler, deep conditioner and stay-in conditioner. They smell beautiful in scents like Lavender, Pomegranate and others. Plus, the ingredients are natural, featuring cherry bark, chamomile, calendula, etc. These are luxurious formulas that put the bounce, shine and oomph back into hair.
Chaz Dean, http://chazdean.com/store.aspx, is the CEO and founder of WEN, and he developed the brand from having a wealth of experience. He leads an holistic lifestyle and wanted to create a no lather shampoo system to nourish hair, away from toxic chemical additives.