How LED Lighting Differs with Other Forms of Lighting

LED lighting is currently the most energy efficient form of lighting in the market. It differs from the other forms of lighting in some ways, which are its light source, the direction of its light and its emission of heat. LED’s emit very little heat as compared to incandescent lights and CFL’s. Incandescent lights emit 90% of their energy as heat whereas CFL’s emit 80%. The light source of LED lights is the size of a fleck of pepper and it typically makes white light. Lastly, LED’s emit light in a specific direction, unlike incandescent lights. This makes them very good to use in cars, as the light will only move in the direction it is needed to, the front. LED lights moving in a specific direction also reduces the need for reflectors when you use them as a light source.

Gooee happens to be one of the companies out there that are heavily involved in smart lighting consequently appreciating LED lighting and any moves made to come up with better smart lighting options. In this regard, it made a bid to connect lighting to the Internet of Things. This is a move, which is seen to give power to all things to have the ability to connect to the internet. The firm’s strategy to have the ability to achieve this feat is to manufacture millions of sensors and have luminaires connect them to their products. Gooee has already made significant investments to lower the cost of producing the chips and sensors to ensure that the project succeeds.


Ways to Manage Your Online Reputation plays a significant role in the lives of business tycoons, political leaders, and celebrities. The internet has become so powerful and vast that even the slightest of news will shake or shape the lives of the business people. To maintain a good reputation, here are some online reputation management strategies to implement:

Be Bold

One of the best ways to express your confidence is by making bold statements based on your principles. In the case of any controversy, stick to your principles. When you are honest, you will earn respect from those who are following your moves.

Stay Alert

People will always look for an opportunity to drag you down. You can either take their bait and start shouting or ignore them with clever short comments. Moreover, you can set Google alerts for your name and your business name to receive notification whenever someone tampers with your online reputation. It is easier to stop a crisis when it starts than when it becomes tragic. As such, receiving online alerts will help you keep an eye on your online reputation.

Know your attacker

Identifying the source of an attack helps you address the damage from the roots. You can either file a lawsuit or settle the crisis with your attackers; however, you first need to know who is behind the damage. For example, you may run a branded search campaign via Bing Ads or Google Adwords for unnecessary publicity.

Formulate a Plan

Prepare a plan to salvage your name in the advent of damage. As such, your marketing team must be well-educated on how to come up with strategies to minimize and repair online reputation damage.

By combining PR with the element of surprise, you can protect your online reputation from competitors’ attacks. Strategies by Fox News to maintain your online reputation help in repairing reputation damage. As the need for online reputation management grows as user generated content explodes, experts encourage hiring online reputation managers to maintain your online profile and ensure it is always protected from damage. Since reputation is the most valuable business asset, it shapes peoples’ impression about a company.


Dr. Jennifer Walden: The Austin-Based Plastic Surgeon

Dr. Jennifer Walden is an American media commentator and a plastic surgeon. Dr. Jennifer Walden is also the founder of Walden Cosmetics Surgery Surgery Center, PLLC, and the Jennifer Waldens, M.D., PLLC. This is a privately-held ambulatory regulator center and skin surgery practice based in Austin, Texas with a satellite office in Marble Falls. In Manhattan, Dr. Jenifer Walden began her career at the Manhattan Ear, Eye, and Throat Hospital receiving mentorship from Dr. Aston Sherell. Dr. Jennifer Walden was listed as one of the 24 best plastic surgeons in the United States. According to the Harper Bazaar’s Magazine of Best Beauty Surgeons in 2014, she has the experience and talent needed to develop solutions to her clients in this field of medical practice.


Dr. Jennifer Walden has featured on numerous media presentations and as a commentator on plastic surgery at the Fox News, ABC News, and VH1. She is also a member of the Modern Plastic Surgery Aesthetics Practice Board of Directing Members as the only woman to serve on the Board. She has also authored the “Plastic Aesthetic Surgery.”


Dr. Jennifer Walden was born in Texas. Her mother was a surgical nurse, and her father was a dentist. She graduated from the School of Anderson and studied Biology at the University of Texas. She then applied to join the Texas University Medical School. Following her high performance at the undergraduate level, she was admitted. She graduated as a class salutatorian even though she was previously waitlisted.


While she was conducting her residency at the Texas Medical University Branch, Dr. Jennifer Walden obtained an aesthetic surgery fellowship at the Manhattan Ear, Eye, and Throat Hospital receiving mentorship from Dr. Aston Sherrill. Fro over seven years, she worked at the Upper East Side of New York. During her work in the city, Dr. Jennifer Walden in clinical trials that developed the silicon breasts implants.


Dr. Jennifer Walden returned home in 2011. When she bore her twin sons, she decided to open a Westlake Hills private practice and a satellite office in Marble Falls. In 2015, Dr. Jennifer Walden was featured at the ASAPS labiality surgery Daily Mail article.

Read more about Jennifer Walden: